Ship Week · compare
Ship Week vs the usual options
We ship one live thing this week.
Agency retainers run on months and discovery. Freelancers can disappear mid-sprint. DIY AI gives you options without a lock. Design subscriptions fill a queue. Ship Week locks one ship for $1,250 — Monday to Friday.
Compare the working models
| Option | Tradeoff | Decision frame |
|---|---|---|
| Agency retainer | Months + discovery | Right when you need a longer engagement and local process. |
| Freelancer | Comet risk — appears, then gone | Confirm availability and handoff before you bet a deadline. |
| DIY AI | Options without direction | You still own selection, consistency, and getting it live. |
| Design subscription | Unlimited queue | Useful for ongoing tickets; a queue is not one locked ship. |
| Ship Week | One locked live thing this week | AI-speed make, human direction. $1,250 one-time. Monday lock, Friday ship. |
Ship Week vs an agency retainer
A retainer buys process, discovery, and calendar. That fits when the brief is still forming and you want months of partnership.
Ship Week fits when the ask is already sharp: one live page, one deck, one set of key screens — locked Monday, shipped Friday, prepaid $1,250. Remote, async brief, no sales call.
If you need a year of brand governance, keep the retainer. If you need one live thing this month, start next Monday.
Ship Week vs a freelancer
Great freelancers exist. The risk is the comet: strong start, then silence when another client pays more or life intervenes.
Ship Week is a defined week with a prepaid lock. You know what ships Friday before money moves. Not a person-shaped hope — a Monday–Friday ship.
Ship Week vs DIY AI
Tools will generate options all night. Someone still has to choose, hold the system together, and get the thing live.
Ship Week is AI-speed production with human direction. We lock the ship with you, then make it. Not a self-serve SaaS designer. Not “AI replaces your design lead.”
Ship Week vs a design subscription
Subscriptions sell volume: tickets in, files out. Fine when you want an ongoing queue.
Ship Week sells a finish line: one locked live thing, one week, $1,250. If you’re comparing Penji-style unlimited to a sprint, you’re comparing different products — pick the one that matches the deadline you actually have.
Who this is for
Seed and early SaaS teams (roughly 2–15) who still own the work and have a launch, raise, or sales push this month.
Not for teams shopping a $10M+ AI round for a full studio rebuild. Not for buyers who only want the cheapest subscription seat. Not a pitch to past Sukratu retainers — new buyers only.
AI-speed, human-locked
AI speeds production. Humans lock direction and decide what ships. Ship Week is not SaaS and not a designer replacement.
FAQ
Is Ship Week a retainer?
No. One week. One locked ship. Prepaid after lock.
Is this unlimited design?
No. If you want a queue, that’s a different product. After a good week you can ask about Growth or Partner on a call.
Do you replace our designer?
No. Human direction + AI-speed make on one locked shape.
What happens after the week?
If the week works, Growth Weeks ($1,400/mo) or Partner Weeks ($3,800/mo) exist as after-the-week options — not homepage SKUs.
Can I just book a call?
No calendar on this path. Fill the brief, lock, pay, start next Monday.
Lock one live thing this week
Ship Week: $1,250 one-time. Agree Monday. Ship Friday.